EmpireKing Games LLP develops and publishes mobile games and applications available on Google Play and other app stores. This Privacy Policy explains how we and our partners collect, use, and share information when you use our games, applications, and related services.
By downloading or using our games or apps, you agree to this Privacy Policy.
1. Information We Collect
We do not collect, store, or process any personal information directly such as your name, email, or address.
However, our games may include third-party SDKs (software development kits) and advertising services that may collect certain data automatically for their legitimate purposes, such as displaying ads, measuring performance, and improving gameplay experience.
- Device information (model, OS version, language, country)
- Identifiers (Android Advertising ID or similar)
- Usage data (ad interactions, gameplay duration, crashes)
- Approximate location (based on IP address)
We do not have access to or control over this data. All such information is processed in accordance with our partners' privacy policies.
2. Third-Party Services We Use
| Purpose | Service | Policy link |
|---|---|---|
| Advertising & monetization | Google AdMob / Ad Services | View policy |
| Advertising & mediation | AppLovin | View policy |
| Advertising & mediation | IronSource | View policy |
| Analytics & performance | Google Firebase | View policy |
| Game engine / ads | Unity Technologies (Unity Ads, Analytics) | View policy |
| Crash reporting | Firebase Crashlytics | View policy |
3. How We Use Information
We and our partners use data to:
- Deliver and personalize ads
- Measure ad effectiveness and engagement
- Improve app performance and gameplay
- Detect fraud and prevent abuse
We do not sell or share personal data with any third party.
4. Children’s Privacy
Our games are made for general audiences and are not directed at children under 13 years of age (or the equivalent age in your country). We do not knowingly collect personal data from children. If you believe data was collected from a child, contact us at [email protected].
5. Data Retention
We do not store or retain any personal data on our servers. Data collected by third-party SDKs is handled according to their respective privacy policies.
6. Your Privacy Choices
- Limit ad tracking by enabling “Opt out of Ads Personalization” on Android devices.
- Withdraw consent for personalized ads within in-game settings (if available).
- Manage app permissions in device settings.
7. Data Security
We take reasonable steps to ensure our partners handle data securely. We select trusted providers who comply with international privacy regulations.
8. International Data Transfers
Our partners may process data on servers outside your country. These transfers are protected under applicable legal frameworks such as the EU Standard Contractual Clauses.
9. Changes to This Policy
We may update this Privacy Policy from time to time. The latest version will always be available on this page (privacy.html) at https://ekgamez.com with the updated effective date.
10. Contact Us
If you have any questions or concerns about this Privacy Policy, please contact:
EmpireKing Games LLP
Email: [email protected]
Website: https://ekgamez.com